Mitsubishi News & Notes – December 15, 2022
PRODUCT NEWS
Team Mitsubishi Ralliart's Triton Finishes in First Place Overall at its First Attempt in the Asia Cross Country Rally 2022
Over a total distance of 1,524 kilometers (km), including 637 km of timed special stages, driver Chayapon Yotha (Thailand) finished in first place overall, with a total time of 8 hours, 22 minutes and 42 seconds, and driver Rifat Sungkar (Indonesia) finished in fifth position in a second Triton. This marks Mitsubishi's famed Ralliart brand's return to international competition. To learn more, click here.
All-new 2023 Mitsubishi Outlander PHEV Named 2023 Family Green Car of the Year by Green Car Journal
Outlander PHEV was announced as the "2023 Family Green Car of the Year™" and top segment performer as part of Green Car Journal's 2023 Green Car Awards. This marks the third time in the last five years the Mitsubishi Outlander PHEV, the world's best-selling PHEV SUV1, has been recognized by the publication. For more information, click here.
Mitsubishi Motors Announces Full Trim-by-Trim Pricing for All-New 2023 Outlander PHEV
Featuring up to 38 miles of all-electric range, available DC fast-charging, and room for seven, the next generation of the world's best-selling plug-in hybrid electric vehicle1 is in showrooms now. To learn more, click here.
Mitsubishi Motors: What's New for 2023
Following a long-running commitment to deliver high quality, top value, leading-edge technology vehicles in the U.S., Mitsubishi Motors North America, Inc. (MMNA) announced updates for the 2023 model year, led by the arrival of the all-new 2023 Outlander PHEV, the much-anticipated plug-in hybrid variant of the brand's award-winning flagship SUV. For more information, click here.
CORPORATE NEWS
Giving back, by the numbers: Mitsubishi Motors and Charis Health Center support underserved communities in Middle Tennessee
As the U.S. continued the fight against COVID-19 back in August 2021, Mitsubishi Motors North America, Inc. (MMNA) loaned a Mitsubishi Outlander Plug-in Hybrid Electric Vehicle (PHEV) to Middle Tennessee-based nonprofit organization Charis Health Center as part of MMNA's Community Utility Vehicle (CUV) Program. MMNA and Charis proudly looked back on the critical aid they provided rural communities in the area of MMNA's headquarters during such unprecedented times. Click here for more information.
Mitsubishi Motors Reports Third Quarter 2022 Sales: Outlander Top-Seller, Sales Performance on All Models Limited by Lack of Availability
Mitsubishi Motors North America, Inc. (MMNA) reported third-quarter 2022 sales of 16,782 vehicles, with volume tempered heavily by supply constraints of the most in-demand vehicles and trims. Despite the challenges, Outlander and Eclipse Cross continued to lead year-to-date sales performance for the brand across the quarter – up CYTD 43.3% and 20.5%, respectively. Outlander's 30,481 sales represented the second-best year-to-date performance in the nameplate's history, and the strongest performance ever year-to-date when considering retail-only sales. For more information, click here.
For second quarter 2022 sales results, click here.
For first quarter 2022 sales results, click here.
From Most Improved To Among The Best: Mitsubishi Motors Ranks Second In Reputation's '2022 Automotive Report'
In just three years, Mitsubishi's customer experience ranking climbed from 17th to second among mass-market automotive brands in a key industry report. Mitsubishi Motors North America, Inc. (MMNA) placed second in rankings among mass-market automotive brands in the "2022 Automotive Reputation Report" from Reputation, an annual analysis of customer experience that includes 35,000 automotive OEM brands, dealer groups, and dealerships across the United States, Canada, and Europe. Click here for more information.
Mitsubishi Motors Announces Industry-Leading New Work-From-Home Policy
Mitsubishi Motors North America, Inc. (MMNA) announced a new work-from-home policy that affords flexibility to employees whose jobs can be performed from home, with no required minimum number of days in the office, a benefit more common among cutting-edge technology companies than automotive brands. This announcement builds on the company's momentum as the fastest-growing, non-luxury brand in the industry. For more information, click here.
DEALER & CUSTOMER SERVICE NEWS
D&E Mitsubishi Recognized with National Customer Experience Award
Mitsubishi Motors North America, Inc. (MMNA) named D&E Mitsubishi, located in Wilmington, North Carolina, as its second annual National Customer Experience Award winner. MMNA's Customer Experience Award was created in 2020 to recognize the dealer partner with the highest-combined sales and customer-satisfaction scores. For more information, click here.
Dealer Partner Spotlights
MMNA continued its series of Dealer Partner Spotlights, in which we learn more about our dealer partners' commitment to their communities, and their unique backgrounds that brought them to the auto industry.
- West Mitsubishi, Orland, CA
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