Mitsubishi Motors welcomes Mike Duman Mitsubishi into expanding dealer network

CYPRESS, Calif. Mitsubishi Motors North America, Inc. (MMNA), the fastest-growing Asian brand in the U.S. for the second consecutive year*, today announced a new addition to the North American dealer network – Mike Duman Mitsubishi in Suffolk, Virginia. The dealership opened its doors to the community on Jan. 17, 2019.

Mike Duman Mitsubishi joins the established network of Mike Duman dealerships in the greater Virginia Beach area. The addition of a stand-alone Mitsubishi dealership helps to further increase the visibility and awareness of the Mitsubishi brand and its diverse lineup of vehicles to Virginia Beach residents.

"This year is a very exciting time to join the growing Mitsubishi dealer network and introduce the brand to Suffolk area customers," said Mike Duman, dealer principal, Mike Duman Mitsubishi. "The Mike Duman Auto brand has been serving the area since 1980, and we are committed to providing the best customer service and overall shopping experience for new Mitsubishi buyers across the region."

Last year, MMNA expanded its national field operations network from two zones to four by adding new offices in Florida and California in an effort to reinforce sales support for dealers. Additionally, these new zone offices mean better and faster customer support in parts, accessories and service of their new Mitsubishi. The other field operations are located in New Jersey and Texas.

With four unique vehicles in the hot crossover SUV segment, including the Outlander PHEV the world's best-selling plug-in hybrid SUV**, MMNA posted overall sales of 118,074 vehicles in 2018, up 13.9 percent over 2017. This was the brand's best annual sales performance since 2007. This momentum continues to strengthen the brand's dynamic CUV lineup while attracting an expanded pool of buyers in showrooms across the country.

"We are building out our dealership portfolio with the addition of Mike Duman Mitsubishi as we continue to refine the customer service experience at our dealer network across North America," said Phil Scroggin, dealer network manager, MMNA.
Mike Duman Mitsubishi is located at 2300 Godwin Blvd., Suffolk, Virginia, 23439, and can be reached by telephone at 757-539-1000.

For more on Mitsubishi Motors and the dealer network, please visit media.mitsubishicars.com.

About Mitsubishi Motors North America, Inc.    
Through a network of approximately 355 dealer partners across the United States, Mitsubishi Motors North America, Inc., (MMNA) is responsible for the sales, research and development, marketing and customer service of Mitsubishi Motors vehicles in the U. S. 2018 marked the brand's sixth consecutive year of sales growth.

Located in Cypress, Calif., MMNA is a part of the Renault-Nissan-Mitsubishi Alliance, the largest automaker alliance in the world. Mitsubishi continues to lead the way in the development of highly efficient, affordably priced new gasoline-powered automobiles, while using its industry-leading knowledge in battery-electric vehicles to develop future EV and PHEV models.

For more information on Mitsubishi vehicles, please contact the Mitsubishi Motors News Bureau at (888) 560-6672 or visit media.mitsubishicars.com.

 

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*Based on Motor Intelligence CY2017 and CY2018 Sales by Manufacturer data. Excludes premium brands.
** Based on IHS Markit New Registrations of plug in hybrid and all SUV body styles for Jan 2013 - Sept 2018 compiled from governments & other sources (where available). Captures 95% of global new vehicle volumes in more than 80 countries.