Mitsubishi Motors welcomes Auto Mart Mitsubishi to growing North American dealer network

CYPRESS, Calif – Mitsubishi Motors North America, Inc. (MMNA), the fastest-growing Asian brand in the U.S. for the second consecutive year*, today announced the latest addition to its North American dealer network – Auto Mart Mitsubishi in Aurora, Colorado.

Auto Mart Mitsubishi is the latest Mitsubishi dealership serving the growing Denver metropolitan area, and supports the company's ongoing goal to expand its dealer network across urban and rural markets. The new dealership also increases the visibility and awareness of the Mitsubishi brand as it continues to reinvent itself in the U.S. market.

"We are excited to have Auto Mart Mitsubishi join the established Mitsubishi dealership network in the Denver area, said Mike Abssi, dealer principal, Auto Mart Mitsubishi. "Featuring a full lineup of reliable, versatile and affordable crossover utility vehicles matched perfectly for the Colorado lifestyle, we aim to deliver the perfect vehicle that our customers want while also providing the highest level of customer service."

In June, MMNA announced it would relocate its U.S. headquarters from Cypress, California to Franklin, Tennessee by the end of 2019. The relocation is part of an ongoing effort to reinvent every aspect of the Mitsubishi Motors brand and business in the U.S., from corporate leadership to dealer partners to every touchpoint in a customer's relationship with their vehicle. The company chose Franklin to take advantage of the area's business-friendly culture and deep pool of skilled workers as it recruits for more than 150 open positions across all departments.

Over the past 18 months, MMNA added 34 new dealer partners while also expanding its national field operations network from two regions to four, adding new offices in Florida and California to reinforce sales support for dealers. The Florida and California teams joined established operations based in New Jersey and Texas.

"We're continuing to expand our footprint and introduce our brand to more customers across the country, and the addition of Auto Mart Mitsubishi to our established dealer network in Denver is a critical step in that process," said Kiran Udeshai, director, western region, MMNA. "New dealer partners in new markets will allow us to continue to improve the shopping and ownership experience for customers nationwide."

Auto Mart Mitsubishi is located at 835 S. Havan Street, Aurora, Colorado 80012, and can be reached by telephone at 330-438-3000.

For more on Mitsubishi Motors and the dealer network, please visit media.mitsubishicars.com.

*Based on Motor Intelligence CY2017 and CY2018 Sales by Manufacturer data. Excludes premium brands.

About Mitsubishi Motors North America, Inc.

Through a network of more than 360 dealer partners across the United States, Mitsubishi Motors North America, Inc. (MMNA), is responsible for the sales, research and development, marketing and customer service of Mitsubishi Motors vehicles in the U.S. 2018 marked the brand's sixth consecutive year of sales growth.

Currently located in Cypress, California – and soon to be relocating to Franklin, Tennessee – MMNA is a part of the Renault-Nissan-Mitsubishi Alliance. Mitsubishi continues to lead the way in the development of highly efficient, affordably priced new gasoline-powered automobiles, while using its industry-leading knowledge in battery-electric vehicles to develop future EV and PHEV models.

For more information on Mitsubishi vehicles, please contact the Mitsubishi Motors News Bureau at (888) 560-6672 or visit media.mitsubishicars.com.

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