CYPRESS, Calif. – Mitsubishi Motors North America, Inc. (MMNA), the fastest-growing Asian brand in the U.S. for the second consecutive year*, today announced a new addition to its North American dealer network – Roger Kehdi Mitsubishi in Tigard, Oregon. The dealership opened its doors to the community in mid-February.

Roger Kehdi Mitsubishi joins the dealer network as the latest standalone Mitsubishi dealership in the greater Portland area. The dealer is part of MMNA's ongoing initiative to expand its dealer network in previously untapped urban and rural markets, while also increasing visibility and awareness of the Mitsubishi brand across the country.

"This is a great time to join the growing Mitsubishi dealership network, and we're looking forward to introducing the brand to a new group of customers," said Roger Kehdi, dealer principal, Roger Kehdi Mitsubishi. "We're dedicated to helping our customers find the perfect Mitsubishi vehicle that suits their needs, and we look forward to growing and strengthening our partnership with MMNA in the years ahead."

Last year, MMNA expanded its national field operations network from two regions to four by adding new offices in Florida and California in an effort to reinforce sales support for dealers. Additionally, these new regions offer better and faster customer support in parts, accessories and service of new Mitsubishis. The other field operations are located in New Jersey and Texas.

With four unique vehicles in the hot crossover CUV segment, including the Outlander PHEV, the world's best-selling plug-in hybrid CUV**, MMNA posted overall sales of 118,074 vehicles in 2018, up 13.9 percent over 2017. This was the brand's best annual sales performance since 2007. This momentum continues to strengthen the brand's dynamic CUV lineup while attracting an expanded pool of buyers in showrooms across the country.

"We are continuing to build momentum with the addition of Roger Kehdi Mitsubishi to our portfolio of dealers," said Greg Carrow, regional dealer network manager, western region, MMNA. "As we add new dealerships to previously untapped markets, we'll continue to work diligently toward improving and strengthening the shopping experience for customers across our entire North American dealer network."

Roger Kehdi Mitsubishi is located at 11880 SW Pacific Hwy, Tigard, Oregon 97223, and can be reached by telephone at 503-777-2886.

For more on Mitsubishi Motors and the dealer network, please visit media.mitsubishicars.com.

*Based on Motor Intelligence CY2017 and CY2018 Sales by Manufacturer data. Excludes premium brands.
** Based on IHS Markit New Registrations of plug in hybrid and all SUV body styles for Jan 2013 - Sept 2018 compiled from governments & other sources (where available). Captures 95% of global new vehicle volumes in more than 80 countries.

About Mitsubishi Motors North America, Inc.
Through a network of more than 360 dealer partners across the United States, Mitsubishi Motors North America, Inc. (MMNA), is responsible for the sales, research and development, marketing and customer service of Mitsubishi Motors vehicles in the U. S. 2018 marked the brand's sixth consecutive year of sales growth.

Located in Cypress, Calif., MMNA is a part of the Renault-Nissan-Mitsubishi Alliance, the largest automaker alliance in the world. Mitsubishi continues to lead the way in the development of highly efficient, affordably priced new gasoline-powered automobiles, while using its industry-leading knowledge in battery-electric vehicles to develop future EV and PHEV models.

For more information on Mitsubishi vehicles, please contact the Mitsubishi Motors News Bureau at (888) 560-6672 or visit media.mitsubishicars.com.

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