CYPRESS, Calif. – Mitsubishi Motors North America, Inc. (MMNA), the fastest-growing Asian brand in the U.S. for the second consecutive year*, today announced the latest addition to its North American dealer network – Lawrence Mitsubishi of Lawrence, Kansas. The dealership opened its doors to the Lawrence community in late April.

Lawrence Mitsubishi joins the dealer network as a standalone Mitsubishi dealership serving the Lawrence area, and comes as part of MMNA's ongoing initiative to expand its dealer network in previously untapped markets, while also increasing visibility and awareness of the Mitsubishi brand across the country.

"We are excited to open our doors to the Lawrence community and introduce the capable and dynamic line up of Mitsubishi vehicles to local residents," said Chintaka Rajapksha, dealer principal, Lawrence Mitsubishi. "We are looking forward to bringing our highest levels of professional service to new customers at Lawrence Mitsubishi."

Last fiscal year, MMNA expanded its national field operations network from two regions to four, adding new offices in Florida and California to reinforce sales support for dealers. The Florida and California teams joined established operations based in New Jersey and Texas. Concurrent with the expansion of its field operations, Mitsubishi added 34 new dealers, focusing on strong and consistent growth with the right partners in the right markets.

With four unique vehicles competing across multiple rapidly growing crossover utility vehicle (CUV) segments, including the Outlander PHEV, the world's best-selling plug-in hybrid**, MMNA posted overall sales of 118,074 vehicles in 2018, up 13.9 percent over 2017. It was the brand's best annual sales performance since 2007 and capped six consecutive years of sales growth in the U.S. This momentum continues to strengthen the brand's reputation while attracting an expanded pool of buyers into showrooms across the country.

"We are continuing to build momentum with the addition of Lawrence Mitsubishi to our network of dealers partners," said Steve Smidlein, director, central region, MMNA. "As we add new dealerships in markets where our brand was previously unrepresented, we continue to work diligently toward improving the shopping and ownership experience for customers across our entire North American dealer network."

Lawrence Mitsubishi is located at 1219 E 23rd St., Lawrence, Kansas, 66046 and can be reached by telephone at 785-856-8700 or on the web at www.lawrencemitsubishi.com.

For more on Mitsubishi Motors and the dealer network, please visit media.mitsubishicars.com.

*Based on Motor Intelligence CY2017 and CY2018 Sales by Manufacturer data. Excludes premium brands.
** Based on IHS Markit New Registrations of plug in hybrid and all SUV body styles for Jan 2013 - Sept 2018 compiled from governments & other sources (where available). Captures 95% of global new vehicle volumes in more than 80 countries.

About Mitsubishi Motors North America, Inc.
Through a network of more than 360 dealer partners across the United States, Mitsubishi Motors North America, Inc. (MMNA), is responsible for the sales, research and development, marketing and customer service of Mitsubishi Motors vehicles in the U.S. 2018 marked the brand's sixth consecutive year of sales growth.

Located in Cypress, California, MMNA is a part of the Renault-Nissan-Mitsubishi Alliance, the largest automaker alliance in the world. Mitsubishi continues to lead the way in the development of highly efficient, affordably priced new gasoline-powered automobiles, while using its industry-leading knowledge in battery-electric vehicles to develop future EV and PHEV models.

For more information on Mitsubishi vehicles, please contact the Mitsubishi Motors News Bureau at (888) 560-6672 or visit media.mitsubishicars.com.

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