July 09, 2013 — Cypress, California
Mitsubishi Motors North America, Inc. (MMNA) will host its annual celebration of all things Mitsubishi Motors for thousands of passionate Mitsubishi vehicle owners and automotive enthusiasts at the 2013 Mitsubishi Owner's Day (MOD) to take place at the company's headquarters located at 6400 Katella Avenue in Cypress, California 90630. The festivities kick off promptly beginning at 9:00 am on Saturday, July 13 and are open to the public and completely free of charge.
Last year's MOD event drew over 2,600 attendees and over 1,200 Mitsubishi Motors vehicles from the company's rich history – numerous generations of the legendary Lancer Evolution high-performance sports sedan, the adventurous Outlander and Montero Sport, sporty coupes including various iterations of the Eclipse and turbocharged Starion, the technologically-advanced 3000 GT, the eye-catching Galant – plus many other fantastic Mitsubishi Motors models.
With more activities, attractions and vendors than ever before, MOD 2013 promises to be the biggest and best Mitsubishi Owner's Day ever.
Mitsubishi Motors North America will display a number of the company's latest one-of-a-kind vehicles including hot customized versions of the all-new 2014 Outlander and 2013 Outlander Sport models by H360; the technologically-advanced all-electric MiEV Evolution II prototype race car that recently conquered the 2013 Pikes Peak International Hill Climb; the stylized all-new 2014 Outlander GT and high-performance 2013 Lancer Evolution MR that served as "Official Safety Cars" of the 2013 Pikes Peak International Hill Climb; and many other cool Mitsubishi Motors vehicles.
Attendees will also have a shot at winning terrific raffle prizes from MOD 2013 participants including several audio systems from Rockford Fosgate®, a PlayStation® system and game prizes from Sony®, a custom vehicle wrap from Iconography Studios, Optima® batteries from Interstate Batteries®, a set of tires from Yokohama® and special bundle packs from DSPORT Magazine that include a 1-year subscription, current issue, t-shirt, and sticker pack.
Fun events/displays include VANS BMX and skateboard team demonstrations, a RaceRoom interactive 8-seat racing simulator, a People's Choice Award and a Longest Drive Award, the Dyno Challenge, a bounce house for the kids, Red Bull free samples, and much more. Attendees are encouraged to tag #MOD360 on Twitter and Instagram, and images will display real-time in an online mosaic at www.mod-360.com so fans can join in from anywhere in the world.
Attendees who choose to display their own Mitsubishi Motors vehicle at MOD 2013 will receive a coupon for a free lunch combo from the In-N-Out Burger's catering truck that will be on the Mitsubishi Motors campus for the event (additional combo meal tickets can be purchased for only $5.00 at the MMNA Food/Apparel booths), along with a delicious shaved ice treat for dessert.
For more information about Mitsubishi Owner's Day, log on to Facebook.com/Mitsubishi and Twitter.com/MitsuCars, or visit mod-360.com to see a compilation of all tweets, photos, and @mitsubishicars Instagram posts tagged #MOD360.
About Mitsubishi Motors North America, Inc.
Mitsubishi Motors North America, Inc., (MMNA) is responsible for all manufacturing, sales, marketing, research and development operations for Mitsubishi Motors in the United States. MMNA sells coupes, sedans and sport utility vehicles through a network of approximately 400 dealers. In November of 2011, MMNA launched the battery-powered electric vehicle Mitsubishi i-MiEV as part of a corporate mission to offer consumers more environmentally responsible modes of transportation. This battery-powered electric vehicle technology addresses the need for vehicles that produce zero tailpipe emissions and support a growing agenda for sustainability. For more information, contact the Mitsubishi Motors News Bureau at (888) 560-6672 or visit media.mitsubishicars.com.